Saskia - Keri Hilson - Pretty Girl Rock

I found a number of aspects of this video interesting:

Firstly, the video shows an independent woman who seems content with her life. Although there are some other actresses in the video, Keri Hilson manages to lead the performance by being outgoing and interesting.

The camera remains static throughout the whole video. Often, this could make for a slightly boring performance with no drive forward. Yet, this is compensated for by a variety of different shots and angles used.

Keri Hilson herself manages to capture the audiences attention. The different locations and mise-en-scene used are inventive and can draw in the audiences eye. She wears a number of costumes, even pajamas at one point, and still manages to remain confident and outgoing.

The beginning of this video doesn't conform to the mainstream hegemonic idea of a typical music video. The use of black and white in an old setting is innovative and will gain the audiences attention as it is different and intreaguing.

This video could challenge the residual ideology that men are dominant and women are almost inferior needing men. Keri Hilson seems content, self-confident and strong minded. It conforms to the emergant ideology that women are becoming less passive and more equal to men.